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"The name "Concord" represents the harmony between Kia's passion over half a century and the new technology that creates the best automobiles." Really? Not for the deal allowing Kia to use the Mazda platform...? TREKphilerany time you're ready, Uhura 23:10, 25 November 2009 (UTC)[reply]
I went ahead and deleted that part - even if this had been the "official" reasoning, it would be meaningless marketing speak. And remaining unreferenced after 19 months makes this an easy decision. ⊂| Mr.choppers |⊃ (talk) 00:25, 27 June 2011 (UTC)[reply]